Monday, July 14, 2008

Marketing and Charts

I am a big fan of Seth Godin and I read his blog religiously. I recommend putting it in your favorites and reading it often. He is a marketing guru who has great ideas for any entrepreneur, business owner, executive or consultant. Every time I leave his blog my mind is spinning with ideas and strategies. This time was no different..

Seth's post on "three laws for great graphs" is a must read. KISS (Keep It Simple Stupid). His three simple rules to follow when making charts to use in a presentation are:

1. One Story
2. No Bar Charts
3. Motion

These rules are on point and should be used by everyone giving a presentation. Read the post and let me know what you think..